Feb 16

Local Search Optimization Tips

Tag: SEO (Search Engine Optimization)John Britsios @ 11:45

Think about it -when you want to find something and find something fast you are usually in the general neighborhood of the type of company you seek.

Local search is the primary tool for individuals and companies to find vendors and venues in the immediate area so that they don’t need to traipse all over town to find one little item.

The local search engines will enable such people to find your company at the top of the heap so that their business doesn’t need to be sent out of state or out of country.

Let’s face it, many people are pulling away from using the local phonebook to locate a company, but rather are turning to the Internet and letting the search engines do the walking for them.

Local Search

Local searches are done minute by minute and even if someone lives right around the corner from you they may not find you if your website isn’t easily found.

Local communities will benefit from having business stay within the town and people will benefit because they can see and feel the merchandise as the purchase it rather than blindly buying something off the Internet.

Mobile markets are growing with the proliferation of smart phones, media phones and three or four G networks. As people are driving down the road, they will think of something, and you will want to be the first company they call for that certain little something.

Submit your website to local search engines such as Yahoo!Local, CitySearch, Yelp or SuperPages. Google has a Local Business Center and data providers such as InfoUSA are just as helpful in pulling up your site rankings locally.

A good idea could be to add to your title tag the state where you are geographically located. The more information you can provide about yourself the better your chances are in being found first.

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